Benefits Associated with Using Pocket-Sized Maps and Brochures
The process of successfully marketing your business is one that can be very expensive. It is, therefore, essential to be creative and come up with cost-effective solutions. Utilizing pocket-sized brochures is a decision that can benefit you in very many ways. The fact that you can pack lots of information into small sizes is the main reason why you should use folded brochures. You can use a small document to include any information you want when using these maps and brochures. The reason behind this is that you are able to utilize both sides of the paper. This means you can consist of texts and pictures if you want. A simple fold is enough to significantly minimize the size of these brochures. Giving these brochures to customers is convenient because you don’t have to spend much.
The other merit related to the use of folded brochures is that you don’t need any special skills. They are structured in such a way that three panel leaflets are folded into a small sheet. You can issue to any customer that comes to your business because they just fold them and put them in their pockets. This ensures that they don’t end up throwing them away. This increases the chances that they can read through them and attract more customers.
The reality that your information can be broken into sections is another reason why you should use folded brochures. Using folded brochures is very critical whenever you are selling a wide selection of products and services. For example, if you work in a restaurant, you can issue folded brochures to your customers. There are different panels where you can separate your information. This makes it easy for you to separate information about every product and service you have. Using folded brochures helps you avoid designing your segments manually.
Using pocket-sized brochures and maps also helps you save money. In case you sell expensive products, it is inexpensive to use full-scale brochures. However, if you sell cheaper products, you should consider giving folded brochures. In case you are on a tight budget, you can still use folded brochures and maps. You just need to discuss this with the printing company. You need to attract customers whenever you are starting a business. What you need to do in this case is market your business without spending more than you can afford. Using folded brochures allows you to save more money. The fact that you can pack the folded brochures in rack holders is another reason why you should use them. This means you don’t need to spend on additional expenses for storing these brochures. As a startup business, using pocket-sized brochures allows you enjoy all the above merits.